Adrenaline Digital Edition

Online odds comparison company, Easyodds, wanted to extend its reach within the gambling community with a digital magazine that could be viewed at home or on the move.

Kazoom won the pitch to produce this 20-page digital-only, interactive magazine. The design challenge involved producing a visually arresting publication that was accessible for the digital community. The magazine included interactive ads and an industry first - live odds embedded within a digital magazine.

With a digital publication, clients have the advantage of viewing opens in realtime, seeing which pages are most frequently viewed and what links are the most popular - making it easy for ROI purposes.